Entrepreneur and marketing guru Seth Godin has a saying: “marketing is no longer about the stuff that you make, but about the stories you tell.” It’s a bold statement, and one that should inspire practice owners looking to expand their patient base in today’s highly competitive market. With the dental practice market growing by leaps […]
In today’s fast moving world, one of the most effective marketing engines is online. From SEO, social media, video marketing and more, you have a lot of options. Selecting an option that will pay the biggest return on your investment might be difficult so if you’d like a professional advice, don’t hesitate to reach out […]
You have put your blood, sweat and tears into building your practice and you have now made the difficult decision to sell. Maybe you’re retiring, perhaps you’re moving, or considering a new business venture. Whatever the reason, you want to make your practice as attractive as possible for potential buyers to secure top dollar for […]
Who doesn’t love a party? Food, fun, and favours are a great way to draw attention to your business opening or anniversary. If you are a new business providing services within your local area, hosting an event can build your brand awareness and attract new clients or customers. The key to a successful celebration, be […]
It is no secret that social media can have a great impact on your on-line presence and contribute to the growth of your practice. The trick to making it work for you is to invest in it. This means hiring a digital marketing expert—a professional who will work with you to seamlessly develop a plan […]
Powerful Landing Page If you are thinking of creating a new website for your business or possibly re-designing the current site you have, here is a list of tips to ensure your landing page engages and turns visitors into clients. #1 Write a clear outline – think about the structure format and the different sections […]
